Even though Facebook is pushing for boosted posts and not always showing your latest and greatest to your audience, there are still important things you can do to make your page it’s very best.
Here, I’ll walk through the various things that your business page should have: (more…)
There are all kinds of social media planners available to help plan out your social media, but I prefer the simplicity of using a spreadsheet.
Spreadsheets are good because they can hold a lot of information but it’s all contained. (more…)
It’s amazing how connected we feel on social media, isn’t it?
As someone with family across Canada, it’s a miracle to be able to share experiences and photos with them and keep up with their lives.
But what about when that connectivity gets to be a bit too much?
I’ll use Twitter as an example:
Do you REALLY care about each and every tweet you see as you scroll?
At the time, when you chose to follow certain people, maybe it was to have them follow you in return. Perhaps, at the time, you really did care about what they were tweeting about.
Twitter is noisy and chaotic in the BEST of times. There’s no denying it.
When other social media profiles begin feeling the same way, it’s time to take control and get to decluttering. (more…)
As a virtual assistant who helps clients to manage their social media, I tend to notice little things like what types of things businesses are posting and how often.
Recently, I noticed a local business (no names here!) was sharing on Instagram, but it was only once a week, sometimes even longer. This company has plenty of products and many other things they could use for their Instagram account, but weren’t. They were also in the midst of a website overhaul, which didn’t help matters. Their Instagram followers had decent numbers but the follower counts weren’t growing. There was also minimal interaction with followers, and, to build a sense of community, a business should include their community. (more…)
How often do you look at your social media bios?
If you can’t remember the last time you updated your info, it’s probably a good idea to do so.
It doesn’t matter how many social media profiles you (or your business) are on, there is one key aspect that should apply to all of them:
Consistency.
It seems like we’re always jumping on the next new thing, trying to figure it out, and trying to master it.
If you’ve ever asked yourself how you are ever going to have enough time to share your content on all of the available social media platforms, let me be blunt:
You will never have enough time for all of them.
So how can you get the most bang for your buck from social media?